Personal data (usually referred to just as "data" below) will only be processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents, and the services offered there.
Per Art. 4 No. 1 of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as the "GDPR"), "processing" refers to any operation or set of operations such as collection, recording, organization, structuring, storage, adaptation, alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment, or combination, restriction, erasure, or destruction performed on personal data, whether by automated means or not.
The following privacy policy is intended to inform you in particular about the type, scope, purpose, duration, and legal basis for the processing of such data either under our own control or in conjunction with others. We also inform you below about the third-party components we use to optimize our website and improve the user experience which may result in said third parties also processing data they collect and control.
Our privacy policy is structured as follows:
I. Information about us as controllers of your data
II. The rights of users and data subjects
III. Information about the data processing
The party responsible for this website (the "controller") for purposes of data protection law is:
Niklas Wenzel
Swinemünder Straße 83
13355 Berlin
Germany
Email:
niklas@audiencedoctor.com
Telephone: +49 151 26070497
With regard to the data processing to be described in more detail below, users and data subjects have the right
In addition, the controller is obliged to inform all recipients to whom it discloses data of any such corrections, deletions, or restrictions placed on processing the same per Art. 16, 17 Para. 1, 18 GDPR. However, this obligation does not apply if such notification is impossible or involves a disproportionate effort. Nevertheless, users have a right to information about these recipients.
Likewise, under Art. 21 GDPR, users and data subjects have the right to object to the controller’s future processing of their data pursuant to Art. 6 Para. 1 lit. f) GDPR. In particular, an objection to data processing for the purpose of direct advertising is permissible.
Your data processed when using our website will be deleted or blocked as soon as the purpose for its storage ceases to apply, provided the deletion of the same is not in breach of any statutory storage obligations or unless otherwise stipulated below.
If you contact us via email or the contact form, the data you provide will be used for the purpose of processing your request. We must have this data in order to process and answer your inquiry; otherwise we will not be able to answer it in full or at all.
The legal basis for this data processing is Art. 6 Para. 1 lit. b) GDPR.
Your data will be deleted once we have fully answered your inquiry and there is no further legal obligation to store your data, such as if an order or contract resulted therefrom.
For technical reasons, the following data sent by your internet browser to us or to our server provider will be collected, especially to ensure a secure and stable website: These server log files record the type and version of your browser, operating system, the website from which you came (referrer URL), the webpages on our site visited, the date and time of your visit, as well as the IP address from which you visited our site.
The data thus collected will be temporarily stored, but not in association with any other of your data.
The basis for this storage is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the improvement, stability, functionality, and security of our website.
The data will be deleted within no more than seven days, unless continued storage is required for evidentiary purposes. In which case, all or part of the data will be excluded from deletion until the investigation of the relevant incident is finally resolved.
If you register for our free newsletter, the data requested from you for this purpose, i.e. your email address, will be sent to us. We also store the IP address of your computer and the date and time of your registration. During the registration process, we will obtain your consent to receive this newsletter and the type of content it will offer, with reference made to this privacy policy. The data collected will be used exclusively to send the newsletter and will not be passed on to third parties.
To ensure that the newsletter is requested by the actual owner of the email address, we use a double opt-in procedure. After you submit your registration, you will receive a confirmation email at the address provided. Your subscription will only become active once you click the confirmation link contained in that email. This confirmation serves as proof of your consent and helps to prevent misuse of email addresses by unauthorized third parties. If you do not confirm your subscription, your registration will be deleted.
The legal basis for this is Art. 6 Para. 1 lit. a) GDPR.
You may revoke your prior consent to receive this newsletter under Art. 7 Para. 3 GDPR with future effect. All you have to do is inform us that you are revoking your consent by sending an email to niklas@audiencedoctor.com or by clicking on the unsubscribe link contained in each newsletter.
If you unsubscribe from the newsletter or revoke your consent, your personal data related to the newsletter subscription (such as your email and IP address) will be deleted within 30 days, unless legal retention obligations require a longer storage period. During this interim period, your data will be restricted from further processing and will not be used for any other purpose.
We offer you the opportunity to register for our free newsletter via our website.
We use MailChimp, a service of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as "The Rocket Science Group".
In addition, the Rocket Science Group offers further information about its data protection practices at https://mailchimp.com/legal/privacy/.
If you register for our free newsletter, the data requested from you for this purpose, i.e. your email address, will be processed by The Rocket Science Group. In addition, your IP address and the date and time of your registration will be saved. During the registration process, your consent to receive this newsletter will be obtained together with a concrete description of the type of content it will offer and reference made to this privacy policy.
The newsletter then sent out by The Rocket Science Group will also contain a tracking pixel called a web beacon. This pixel helps us evaluate whether and when you have read our newsletter and whether you have clicked any links contained therein. In addition to further technical data, such as data about your computer hardware and your IP address, the data processed will be stored so that we can optimize our newsletter and respond to the wishes of our readers. The data will therefore increase the quality and attractiveness of our newsletter.
The legal basis for sending the newsletter and the analysis is Art. 6 Para. 1 lit. a) GDPR.
You may revoke your prior consent to receive this newsletter under Art. 7 Para. 3 GDPR with future effect. All you have to do is inform us that you are revoking your consent by sending an email to niklas@audiencedoctor.com or by clicking on the unsubscribe link contained in each newsletter.
If you unsubscribe from the newsletter or revoke your consent, your personal data related to the newsletter subscription (such as your email and IP address) will be deleted within 30 days, unless legal retention obligations require a longer storage period. During this interim period, your data will be restricted from further processing and will not be used for any other purpose.
During the newsletter signup flow, Mailchimp uses Google reCAPTCHA to check and prevent automated servers ("bots") from signing up for our newsletter. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland (hereinafter: Google).
This service allows Google to determine from which website your request has been sent and from which IP address the reCAPTCHA input box has been used. In addition to your IP address, Google may collect other information necessary to provide and guarantee this service.
The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the security of our newsletter and in the prevention of unwanted, automated access in the form of spam or similar.
Google offers detailed information at https://policies.google.com/privacy concerning the general handling of your user data.
After subscribing to our newsletter, you may be presented with the option to receive personalized offers by email. This is optional and not required to receive the newsletter.
If you want to receive these personalized offers, you will be asked to provide additional personal data such as your name, job title, and company name. This data will be stored together with your email address that you used for your newsletter registration. Your consent to this processing will be obtained through a form that will contain a description of the type of offers you will receive and a reference to this privacy policy.
The data will be processed only to send you personalized offers about our products and services that support media companies with their data needs. These offers will be sent by email, no more than once per month.
The legal basis for this processing is your consent pursuant to Art. 6 Para. 1 lit. a) GDPR.
You may revoke your prior consent to receive these personalized offers under Art. 7 Para. 3 GDPR with future effect. All you have to do is inform us that you are revoking your consent by sending an email to niklas@audiencedoctor.com or by replying to any personalized offer you receive. We will also stop sending you these offers if you unsubscribe from our newsletter.
If you withdraw your consent or unsubscribe from our newsletter, your personal data related to the personalized offers (including name, job title, and company name) will be deleted within 30 days, unless legal retention obligations require a longer storage period. During this interim period, your data will be restricted from further processing and will not be used for any other purpose.
We use Plausible Analytics on our website. This is a web analytics service provided by Plausible Insights OÜ, Västriku tn 2, 50403, Tartu, Estonia, hereinafter referred to as "Plausible".
Plausible is used to analyze how our website is used. The legal basis for this processing is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our site.
Plausible collects the following data: page URLs visited (personally identifiable query parameters are discarded), HTTP referer, browser, operating system, device type (e.g. desktop, or phone), country, region, and city. Plausible never stores personally identifiable information, not even your IP address or your user agent. Furthermore, Plausible never stores cookies on your device.
Plausible offers more information on how it handles your data at https://plausible.io/data-policy.
Model Data Protection Statement by Anwaltskanzlei Weiß & Partner