Organizing events (part 1)
Events are one of the best ways to monetize a B2B audience. Sponsors love them and are willing to pay A LOT for events. Media operators can earn a lot of money from them. This is the first part in a two-part series on how to organize events. Mostly metrics CFO dinners CJ Gustafson is the founder of Mostly metrics, a newsletter for finance professionals. A year ago, he launched a dinner series for CFOs.